Eight Modules. One Social Studio.
Every Beacon module shares a single content graph, a single audit ledger, and a single publishing surface — so creative, scheduling, and measurement stay in lockstep across all five networks.
Channel Architecture
Five native engines purpose-built for X, Instagram, TikTok, Facebook, and LinkedIn. Each engine respects platform-specific format constraints, ranking signals, and API quirks — so a single composition can be tailored and routed correctly to every network.
Influencer Discovery & Authenticity Analytics
Surface authentic creators with bot detection, engagement-quality scoring, and audience-overlap analytics. Rank candidates by real reach, audience composition, and brand-safety risk instead of follower counts that no longer mean anything.
AI Content Generation Studio
Prompt, composer, and Cortex import — every draft is RAG-grounded in your brand voice, product catalog, and approved knowledge base. Generate platform-native variants, remix existing assets, and pull cited evidence directly into captions.
Content Calendar & Editorial Planning
Drag-and-drop calendar across all five networks with campaign view, content pillars, and approval workflows. Editorial teams plan weeks ahead while AI fills queue gaps from your evergreen library.
Multi-Channel Publishing
Time-zone aware smart queues, optimal-send-time prediction, and per-network retry semantics. Bulk schedule, hold-for-approval, and emergency pause — with reconciliation if a platform API hiccups mid-send.
Trend Intelligence & Sentiment Insights
Track trending topics, hashtags, and sounds across all five networks in real time. Sentiment classification on inbound mentions and competitor posts surfaces opportunities and reputational risk before they spread.
Performance Analytics & Reporting
Channel-level and campaign-level dashboards with reach, engagement, conversion, and influencer ROI in a single view. Export board-ready reports or pipe metrics back to Ascend for marketing-KPI tracking.
Permissions, Compliance & API Governance
Role-based permissions, approval chains, and audit logging governed by Sentinel. OAuth token vaulting, rate-limit budgeting, and per-network API governance keep enterprise teams compliant and platform-policy aligned.